client Lake Collegeproject Brand Development Identity Development Advertising Packaging Email Campaigns Collateral Environmental Graphics Trade Show Design Photography
A well known vocational college in Redding, CA, Lake College had contracted Cornucopia Enterprises to help market to new students and professionals. FIT design was brought in to redesign the logomark and overall identity of the institution. With a focus on nursing and business education curriculums, FIT design chose to market to continuing and transitional students the benefits of Lake College’s dedicated staff and teaching professionals with a new identity grounded with respect and education as fundamental core values. A classical education-centric logomark was designed to reflect the intentions of the academic staff to instill pride and education as lifelong pursuits.
